The household cleaning products industry comprises several sub-markets such as laundry detergent, laundry care, household cleaners, dishwashing detergent, and cleaning tools.
Laundry detergent is the largest of these markets, valued globally at around 117 billion U.S. dollars in 2019. Laundry detergent is a type of cleaning agent used for cleaning laundry. Powder, liquid, and pods are the most common forms of laundry detergent products. In 2019, the Asia-Pacific region had the biggest laundry detergent market in the world, while the North American market was valued at around 23 billion U.S. dollars. In terms of home and laundry care, the United States held the largest market in the world as of 2018, with a value of almost 25 billion U.S. dollars.

Household cleaner is another crucial market within the household cleaning products industry. Dishwashing products, surface cleaners, and toilet cleaners are all included in this market. Dishwashing products were the largest product type in the household cleaners market as of 2019, with a global market value of just under ten billion U.S. dollars. In 2018, the dishwashing detergents market in the United States had revenues of 2.73 billion U.S. dollars.
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Source:
https://www.statista.com/topics/1277/cleaning-products-industry-in-the-us/, Published by Jan Conway, Feb 13, 2020